Adt Security Forms Alliance With GolfS Greg Norman
“ADT is a very powerful brand with an impeccable reputation for quality, service and innovation,” Norman said. “I am very pleased to establish a relationship with a company that I have long admired and respected.” As part of the contract, Norman will lend his name and likeness to various promotions and advertising, plus make several public appearances on ADT’s behalf. “Greg Norman is well respected for his athletic and entrepreneurial accomplishments, and we see this as a wonderful opportunity to align with someone who embodies the same commitment to excellence that ADT hasdemonstrated for more than 130 years,” said John Koch, president of ADT NorthAmerica. “Norman’s exacting standards are strongly aligned with ADT and his international star-power gives him global appeal.”Norman, a World Golf Hall of Fame member and winner of 91 international titles, is without question one of the most recognizable and charismatic figures in professional golf. He is widely regarded as one of the game’s all-time greats, both on and off the golf course. In addition to being a global ambassador for golf, spending 331 weeks as its No. 1 world-ranked player, Normanis involved in myriad off-course business interests. ADT is a longtime supporter of golf through its association with the US LPGA Tour, and the company has held the title sponsorship of the season-ending ADT Championship since 2001. ADT is also the title sponsor of the ADT Golf Skills Challenge. One of golf’s most entertaining events, the ADT Golf Skills Challenge is second only to The Skins Game as the longest running event in golf’s Challenge Season.