Milestone Tweaks Its Australian Distribution Model
MILESTONE Systems Australia says it is committed to an open platform channel partner strategy that continuously reviews existing distribution arrangements.
According to Milestone, this ensures that resellers, and ultimately end users, have access to resources that enable them to best meet their needs in an evolving market.
“We have identified an opportunity to further support the open platform philosophy with our distributors, as well as enhance the current distribution model to better serve the increasing Australian security market needs,” said Danielle Joynson, distribution channel manager, Milestone Systems Australia.
The new distribution model differentiates the roles that each distributor provides to the channel. The roles include value added distributors (VADs) and vertical specialist distributors (VSD). VADs remain as the category for broad-based distributors, while the newly introduced VSD distributors will provide further reach and coverage to the specialized vertical segments not currently serviced by VADs.
“This realignment of the channel will be conducted in a number of phases and evolve into an ongoing review process to ensure there is the right mix for our total market coverage,” said Joynson. ♦