Telstra Offering Customers Video Surveillance as a Service
Telstra offering customers video surveillance as a service, including analytics.
TELSTRA is offering a new managed video surveillance solution, which it says brings together its world-class networking expertise with a unique understanding of the benefits of converged security.
The service provides end-to-end management of video surveillance network, from design and installation through to maintenance, monitoring and support for day-to-day use, leveraging a flexible business model which reduces the upfront cost of replacing legacy devices.
“Our customers have told us that they’re looking for someone who can manage their video surveillance capability,” says Tamora Wells, head of electronic security products at Telstra.
“They know it’s not their core competency, but it is for us, and they want to be able to consume it on a per monthly basis, as part of their broader security budget.”
“Our unique ability to tie together all the network connectivity, scalable cloud services and technical services, can dramatically simplify their video management – particularly when among enterprise customers who are managing very large networks across geographically diverse sites. No one does regional connectivity like we do.”
Facial recognition, smart alerts and license plate recognition remain the most sought-after analytics from modern video surveillance, but despite the prevalence of security professionals sharing responsibilities for cyber and electronic security, most organisations are only just beginning their journey towards convergence.
According to Wells, this means there’s no cross-industry approach and most businesses still require a bespoke solution to integrate these new analytics into their businesses systems.
“We based our managed video surveillance on open-platform video management systems, owing to their ability to be quickly tailored to work both with a variety of security platforms,” she says.
“In addition to more traditional security use cases, such as tying facial recognition into a venue’s black list – the open platform’s flexibility allows it to be integrated into more operational solutions, such as linking a boutique’s facial recognition capabilities to a CRM system which tracks the preferences of their most valuable customers or the devices in a smart building.
“One of our founding customers in this product was a regional council with cameras set up on a bridge leading out of the shire, so were able to upgrade them to IP cameras which can run licence plate recognition analytics,” Wells explains.
“By tying these new cameras into our platform, the council’s staff can now trace the cars coming and going at a glance and are able to fact-check these records back to the original recording.”
“Our unique ability to tie together all the network connectivity, scalable cloud services and technical services can dramatically simplify video surveillance management.”