SEN has launched SEN AAA – you’re reading it right now if you clicked in your inbox – a new weekly e-newsletter published every Wednesday afternoon with a focus on access control, alarms and automation solutions.

The move comes as SEN EDM’s content increases to a level that is expanding ANZ’s favourite security news source to epic proportions and leading to the passing over of some content we’d love to publish.

While SEN AAA has a focus on access, alarms and automation, SEN EDM, which comes out every Friday afternoon, will continue to cover the entire market, and there will be key story crossovers.

SEN AAA will take a deeper dive into one of the electronic security industry’s areas of growth and development, looking at operational challenges, hands-on solutions and all the latest technologies.

According to Monique Keatinge, although SEN‘s editor suggested a second newsletter once the story count in SEN EDM exceeded 16, the launch has opened up new promotional opportunities in the competitive access control, alarms and automation space.

* Readers should note that SEN AAA is mailed to all 12,631 ANZ readers on the primary Security Electronics & Networks Magazine email list – if you unsubscribe from one, you will be unsubscribing from both.